About me

Hi, I’m Sam.

I’m a systems-minded creative who helps thoughtful folks untangle their tech, soften their structure, and build workflows that actually work—especially if you’re neurodivergent, low-energy, or just allergic to hustle culture.

I write, design, and daydream my way through soft systems, quiet routines, and lo-fi experiments in energy-led living. My work often sits at the intersection of content strategy, intuitive tech, and ADHD-friendly organisation—with a bit of forest magic thrown in.

I’m scrappy, self-taught, and fiercely curious. I’ve carved a path that’s less about credentials and more about lived experience, slow learning, and making things make sense (eventually).

I believe that systems don’t have to be rigid, websites don’t have to shout, and your energy—not your output—is the real metric of success.

✉️ If you want to see what I’ve been mulling over lately, browse the blog. Or drop me a line—I love a good ramble.