Blog

  • Burn the checklist: My midyear goal reset for 2025

    Burn the checklist: My midyear goal reset for 2025

    At the start of the year, I set clear, thoughtful goals. They looked good on paper-carefully broken down and aligned with the rhythm I thought I’d be moving in. But here’s the truth no planner page wants to admit: life shifted, and those goals didn’t. Instead of feeling empowered, I felt boxed in. So here…

  • Confidence Live: Scruffy Notes & Soft Power

    Confidence Live: Scruffy Notes & Soft Power

    Yesterday I went to Confidence Live-and now I’m walking around with a slightly-too-big grin and a page of messy notes that feel oddly life-affirming. The kind you only scribble when something lands right in your chest. Little fragments of truth, scrawled in half-legible handwriting, that somehow made everything feel a bit more possible. The day…

  • 5 Ways I Stay Motivated (Even on the “Nope” days)

    5 Ways I Stay Motivated (Even on the “Nope” days)

    We all have those days. The duvet feels like a sanctuary, the outside world a bit too sharp. Motivation? Not today, thanks. The to-do list gathers dust, the kettle never quite boils fast enough, and the weight of everything feels just a little heavier than usual. I still have those days – hopefully fewer now…

  • Building a better welcome: Reflections on inclusivity in WordPress

    Building a better welcome: Reflections on inclusivity in WordPress

    A quiet reflection sparked by WCEU: on queerness, mis gendering, and the slow, imperfect work of building spaces where people feel seen. Not just included, but anticipated.

  • How to build your social media strategy

    How to build your social media strategy

    Social media doesn’t have to be chaotic, all-consuming, or soul-sucking. This guide walks you through 10 thoughtful steps to create a strategy that’s rooted, sustainable, and human—especially if you’re a small biz owner or overworked SMM trying to do it all without losing your mind.

  • Is WordPress losing its way?

    Is WordPress losing its way?

    With WordCamp Europe on the horizon, I find myself conflicted. Recent decisions and leadership drama within the WordPress community have left me questioning whether this still feels like home.

  • How I use ChatGPT to think, write, and stay true to my voice

    How I use ChatGPT to think, write, and stay true to my voice

    Lately, I’ve been thinking a lot about how I actually think. About the quiet mechanics behind my creative process. The small rituals, the mental scaffolding, the digital companions that make it possible to turn loose threads into something that holds. Because let’s face it, I have 12 squirrels running around my head and one of…

  • Does scheduling LinkedIn posts actually harm engagement?

    Does scheduling LinkedIn posts actually harm engagement?

    Let’s clear up a tired misconception, shall we? Plenty of folks on LinkedIn and other platforms believe that using the platform’s built-in scheduling tool dooms your post to digital obscurity. As if the algorithm is sitting there, rolling its eyes, muttering, “Ugh, scheduled again?” Spoiler alert: it’s not. The origin of the myth Some content…

  • Hive MCR: Soft Chaos and Quiet Takeaways

    Hive MCR: Soft Chaos and Quiet Takeaways

    I was up early – like, before-the-coffee-had-kicked-in early – bundling Willow off to my mum’s before Jono and I hit the road towards Manchester. There’s something quietly satisfying about that kind of start: the small logistics of care, a busy road on the motorway, and the sense that something interesting is waiting at the other…